PROFESSIONAL SKILLS

Strategic partnerships, social media management, fundraising, grant writing, public relations, marketing & communications, community development, placemaking, beautification, writing, business support, public speaking, dad jokes

RESUMÉ

Freelance Consultant

• Current Contracted Consulting:

  • Jon Stover & Associates (Washington, DC): Main Street & Economic Development Consultant

  • Spur & Sprout Consulting (York, PA): Nonprofit Marketing and Leadership Consultant

  • America Walks/AARP (nationwide): Walk Audit Technical Assistance Mentor

  • Great Allegheny Passage Conservancy (Pittsburgh, PA): Social Media Marketing and Audience Engagement Consultant

Downtown Inc, York, PA–Director

January 2022–October 2023

• Oversaw day-to-day operations, serving as Main Street Manager for the 26 block York Business Improvement District, committed to driving, enhancing, and encouraging investment in Downtown York through promotions, placemaking, public safety, and economic development.

• Supervised team including Community Engagement Director, Marketing & Merchant Engagement Manager, and Urban Revitalization Manager

• Built and maintained relationships with key community stakeholders including Mayor, City Council, County Commissioners, York Business Improvement District Authority Board, Merchants, and Downtown Ambassadors

• Served as the face of the organization with media appearances and presentations to key stakeholder groups and committees

• Led initiatives related to built environment, beautification, walkability, economic development, events, promotions, and public safety

• Served as community leader for York County Trail Towns Program

• Provided guidance and oversight for organizational budget totaling more than $800k

• Supported year-round fundraising efforts and county-wide Giving Day campaign

• Served as organizational liaison with Pennsylvania Downtown Center and Main Street America

• Presented closing keynote address, “Walking the Talk” at 2023 Pennsylvania Downtown Center's Premier Revitalization Conference in Scranton, PA.

Downtown Inc, York, PA–Marketing Communications Manager

February 2020–January 2022

• Developed and applied communication and marketing plans

• Wrote and circulated press releases and served as contact for media inquiries

• Oversaw development and management of organization’s social media (Facebook, Instagram, Twitter, TikTok, YouTube) and website (DowntownYorkPA.com)

• Managed and propagated “Historically Edgy” brand

• Ensured organizational DEI mission was integral to all communications and programming

• Cultivated relationships with local media (and beyond) to further organization’s mission

• Supported organization’s fundraising efforts

• Created graphics/videos for social media, website design, and event promotion

• Supervised Communications Coordinator/Community Engagement Manager

Logos Academy, York, PA–Upper School Literature Teacher

August 2012–February 2020

• Developing curriculum for and taught 12th Grade Multicultural American Literature: Voices from the Margins, 11th Grade American Literature, 10th Grade Modern World Literature, 9th Grade British Literature, and 9th Grade Writing Rhetoric

Nativity School of Harrisburg, Harrisburg, PA–Middle School Literature Teacher

August 2008–May 2012

Private Cello Instructor, Harrisburg, PA

September 2003-May 2013

Board Member: Keystone Kidspace

EDUCATION

Notre Dame of Maryland University, Baltimore, MD–Masters of English Literature

February 2015–June 2019

Cumulative GPA: 4.0

Passed Comprehensive Exam with Distinction

Bernice Goldenberg Academic Achievement Award Winner (top GPA in cohort)

Messiah University, Grantham, PA–Bachelors of Music

September 2003–May 2007

Cumulative GPA: 3.57

Pennsylvania Economic Development Association–Basic Economic Development Course Certificate

December 2022-February 2023